Relative excerpts from the interview:
"Chris: Michael, I'd like to share a personal story to highlight the importance of carbon monoxide detectors. My family recently had a scare when my father-in-law's house was leaking carbon monoxide. They didn't have a CO detector, but they noticed the issue because it was also emitting exhaust. The fire crew said there was no reason they should have made it out alive, but they did—thanks to my daughter, who smelled something off and alerted everyone. They all rushed out and went to the hospital for treatment.
Michael Cassidy: That's a terrifying experience, Chris. Carbon monoxide is colorless and odorless, so without a detector, you wouldn't know it's there. In Massachusetts, detectors have been required since 2006, but enforcement only happens during property sales or transfers. Nearly 20 years later, we still find homes without detectors, just like your father-in-law's."
______
"Chris: Michael, how do you balance your responsibilities as a fire chief and broadcast host?
Michael Cassidy: The studio is very judicious with their time. We record multiple episodes in one session, then they handle post-production and release one episode a month. This efficient use of time is essential since setting up the equipment and ensuring the ambulance isn't needed during recording is quite a task. Additionally, we've donated all the books used in the episodes to the local library, creating a curated "Storytime with Chief Cassidy" fire safety series. This helps extend our message beyond the broadcasts.
Chris: That's a great initiative. It reminds me of a nonprofit I worked with; they streamlined their processes to make user experiences more straightforward. Your approach to using the library and recording multiple episodes at once seems similarly effective.
Michael Cassidy: Absolutely. The collaboration with the cable studio has been fantastic. Most recordings are done by the station manager, but occasionally, he brings interns, providing them with practical learning experiences. This multi-layered approach benefits both our fire safety education and the studio's training process.
Chris: It's impressive how you manage to fulfill both roles so effectively. Your efforts in marketing and outreach are clearly part of your evolving responsibilities as chief.
Michael Cassidy: Yes, marketing our organization and initiatives is a crucial part of my job. Whether it's through YouTube, conferences, or other platforms, getting our message out to a broader audience is essential. Balancing these duties is challenging but necessary."
Links:
Michael's links:
Story Time with Chief Cassidy playlist: https://www.youtube.com/playlist?list=PLUTx3THWPjueykpo3Hqa_bSPB-zWyMehR
X accounts: https://twitter.com/MRCfmFBC https://twitter.com/HollistonFD
Facebook accounts: https://www.facebook.com/profile.php?id=31123 https://www.facebook.com/hollistonfire
Instagram: https://www.instagram.com/mrcfmfbc/
My Personal links:
Facebook: https://www.facebook.com/profile
LinkedIn: https://www.linkedin.com/in/chris-lafreniere
Email: cl71088@gmail.com
Calendly: https://calendly.com/cl71088
Alignable: https://www.alignable.com/baileyville-me/coffee-on-the-couch-podcast
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